We’re thrilled to introduce a new era for our brand, as Luff Bedding becomes Laud Sleep—a refined and inspiring new space for all things bedding, bath, and beyond.
Up to now we've acted exclusively as an official reseller of Luff Sleep products, bringing you beautifully crafted bamboo bedding.
But as we dreamed of ways to bring even more to your nighttime rituals, we have created a new brand that not only offers exceptional comfort, but elevates your bedroom into an artful space you’ll want to show off.
And so, we've evolved into Laud Sleep.
What’s New with Laud?
At Laud, we believe your bedroom deserves as much attention as your wardrobe. So we’re here to bring together the finest materials—Egyptian cotton, bamboo, linen silk, cashmere and lots more —so you can enjoy layers of luxury as you relax and drift off to sleep.
Laud will bring you an expanded collection of curated luxury bedding and over the coming weeks and months our range will extend into bath products, scents, and other essentials for a complete bedtime routine. Alongside our signature bamboo bedding, you’ll discover lush goose down duvets, cool linens, silk pillowcases, and everything in between—all carefully chosen to create an unparalleled sleep experience.
Imagine it: crisp linen sheets in summer, cocooning duvets in winter, and that perfect scent to usher in restful sleep.
Our Three C's to a Successful Sleep
Think of Laud as your personal curator of luxurious sleep essentials, where comfort meets calmness and character, and your bedroom becomes the sanctuary you deserve.
We call it the art of sleep. Every choice is about helping you craft a personal retreat that’s beautiful, peaceful, and indulgent.
Comfort:
It’s all about indulgence, but not the excessive, garish sort. Think of a soft Egyptian cotton sheet, so buttery you’d think it was spun by angels. Goose down that somehow cradles you and whispers, “Sleep, darling, sleep.”
Because let's face it—those nights spent on questionable fabric blends are hardly rejuvenating. A proper duvet, after all, can feel as luxurious as slipping into a brand-new trench coat.
Calmness:
Clean, minimal, with a dash of serenity. Picture a room that’s like a spa in Kyoto: understated, zen, with everything in its rightful place, exuding calm. Because a cluttered room is like a cluttered mind.
Here’s to the beauty of restraint and creating a room that says, “Nothing to see here, apart from everything that matters.”
Character:
Here’s the bit where we really have fun. A touch of art deco opulence? A whisper of Scandinavian minimalism? Or maybe a single, magnificent cashmere throw to bring in that unfussy charm.
A bedroom should feel as individual as your signature perfume. Laud makes it possible to infuse your personality into every fold and fabric, so your space has a voice all its own—subtle, sophisticated, and uniquely yours.
As we become Laud, we want to thank our existing customers for being part of Luff Bedding's journey. You’re the reason we’ve grown, and as a valued customer, you’re at the heart of everything we do. Expect the same dedication to quality, along with even more to explore—because great sleep is just the beginning.
Happy Shopping!
